12 Steps to Maximize Participant Fundraising: Convio

In August 2009, Convio published "A Race Against The Clock", a paper featuring 12 insights into maximizing the fundraising success of event participants.

Based on a study and phone interviews with top fundraisers from various nonprofits, the paper summarizes its findings in the form of 12 tips to share with individual fundraisers. These include:

Start early.
Set a challenging but attainable goal.
Contact everyone you know.
Customize your emails.
Create an email schedule and stick to it.
Ask, ask, and ask again.
Customize your personal fundraising page.
Add social media to the mix.
Get creative.
Join a team.
Stay focused.
Send a personalized thank you.

The entire paper is available for downloading on Convio's website.